> ## Documentation Index
> Fetch the complete documentation index at: https://help.circo.live/llms.txt
> Use this file to discover all available pages before exploring further.

# Studio Trailer

> Your Studio Trailer is the first thing new visitors see — use it to introduce your brand, showcase your content, and turn visitors into subscribers.

Your Studio Trailer sits at the top of your Studio profile, visible to every visitor before they subscribe or make a purchase. It's your first and most important impression on potential fans. A strong Trailer converts curious visitors into paying subscribers.

## What a Trailer does

Your Trailer serves four purposes at once:

<CardGroup cols={2}>
  <Card title="Welcome new visitors" icon="hand-wave">
    Greet people who land on your Studio with a personal, authentic message. Let your personality come through immediately.
  </Card>

  <Card title="Showcase your value" icon="star">
    Communicate what makes your Studio worth joining — whether it's exclusive access, a regular series, behind-the-scenes content, or expert knowledge.
  </Card>

  <Card title="Preview your style" icon="play">
    Show real examples of the type of content you create. Music, comedy, tutorials, vlogs, podcasts — give visitors a taste of what they'll get.
  </Card>

  <Card title="Drive conversions" icon="arrow-right">
    End with a clear call to action. Tell viewers exactly what to do: subscribe, unlock a Drop, or check out your latest Video.
  </Card>
</CardGroup>

## Trailer specs

* **Length**: Up to 1 minute
* **Format**: MP4 or MOV
* **Placement**: Top of your Studio profile, above your Drops and Videos
* **Audience**: Visible to all visitors — subscribers, potential subscribers, and casual browsers

## What to include in your Trailer

<Steps>
  <Step title="Open with your strongest impression">
    The first few seconds determine whether a visitor keeps watching. Lead with energy, personality, or a compelling visual — not a slow intro or title card.
  </Step>

  <Step title="Introduce yourself authentically">
    Tell visitors who you are and what your Studio is about. Keep it concise — you have less than a minute. Authenticity matters more than polish.
  </Step>

  <Step title="Show real content highlights">
    Use clips from your best Drops and Videos. Let the content speak for itself. Highlight variety if you create across different formats.
  </Step>

  <Step title="State your value proposition clearly">
    Tell visitors what they get by subscribing or buying: exclusive access, regular uploads, behind-the-scenes content, direct community interaction through CliQ.
  </Step>

  <Step title="End with a call to action">
    Close with a direct ask. "Subscribe to join my community," "Unlock my latest Drop," or "Tap the button below to get access." Be specific.
  </Step>
</Steps>

<Tip>
  Update your Trailer regularly. When you launch a new series, run a seasonal campaign, or want to re-engage past visitors, a fresh Trailer signals that your Studio is active and worth revisiting.
</Tip>

## Trailer vs. Teaser

Your Trailer and Teasers work together but serve different purposes:

|             | Trailer                         | Teaser                     |
| ----------- | ------------------------------- | -------------------------- |
| Length      | Up to 1 minute                  | 15 seconds                 |
| Attached to | Your Studio profile             | Individual Drops or Videos |
| Audience    | Studio visitors                 | Anyone in the Circo feed   |
| Goal        | Convert visitors to subscribers | Convert viewers to buyers  |

<Note>
  Your Trailer is not a Teaser. Teasers preview specific content. Your Trailer represents your entire Studio brand and what subscribing means. Treat them as separate tools with separate goals.
</Note>